The Challenge: Deploying a large-scale interactive projection in an environment that is traditionally considered an AV integrator’s nightmare: an open-air agricultural pavilion with massive windows, bright sunlight, and a raw, light-absorbing grey concrete floor.
The Solution: A strategic partnership between Kids Jump Tech and BenQ America. By combining industrial-grade projection hardware with completely custom, fair-themed interactive software, we delivered a frictionless, high-throughput attraction for thousands of kids.
The Environment: No Room for Error
The Washington State Fair has been a staple event for over 125 years. For their latest agricultural exhibit, organizers wanted an innovative way to engage children.
However, the physical constraints were severe:
The facility is very sunny, and we have a concrete floor that simply eats brightness," explains Ivan Egorov, Founder of Kids Jump Tech. "We needed equipment that could overpower the sun without failing under heavy daily use.
The Build: Overpowering the Sun
To solve the hardware challenge, we partnered with BenQ America. We mounted a 10,000-lumen BenQ LU9800 laser projector equipped with a short-throw lens directly above the play area.
But high brightness is only half the battle. Our in-house development team designed a custom, farming-themed interactive software package specifically for the fair. The software utilized advanced motion tracking that ignored the harsh lighting changes and precisely captured the rapid movements of dozens of children jumping simultaneously.
Industry Recognition: The AV World Took Notice
You don’t have to take our word for the project’s success. This installation set a new benchmark for temporary interactive exhibits and caught the attention of the top tier of AV and Digital Signage media in North America.
ProjectorCentral:
“BenQ LU9800 Provides Fun Game at Washington Fair.“ Read the full feature on ProjectorCentral →
Digital Signage Today:
“BenQ projector plays starring role in state fair experience. A showcase of immersive interactive technology in a high-traffic environment.“ Read on Digital Signage Today →
AVNation & Digital Signage Today:
“BenQ’s High-Tech Projection Plays Starring Role in State Fair Experience… lighting up the fair with immersive technology.“ Read the feature on AVNation →
SVC Online & HD Pro Guide:
“A testament to how extreme high-brightness projection can transform challenging public spaces.“ Read on SVC Online →
Read on HD Pro Guide →
The Results: Zero Downtime, Maximum Engagement
For the duration of the fair, the interactive floor ran flawlessly from open to close.
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